Design System Tactics.

Whether you're starting fresh or maintaining a mature system, this growing collection of tactics is designed to help you make progress at every stage.

Name That Icon

A fun, low-effort way to test how intuitive your icon names are — and how people naturally search for them. You’re testing your designs as well as mental models.

When to use it

When introducing a new icon set or reviewing an existing one where searchability or naming is a challenge.

Steps

  1. Select 5 icons you want feedback on (limit to 5 for focus).
  2. Number them and share the image in an internal channel — include everyone, it’s not just for designers.
  3. Ask: “What would you call each of these icons?” — no hints!
  4. Let the responses roll in — encourage emojis, jokes, honesty.
  5. Document the most common terms per icon, compare to your current naming and look for where icons might need a redesign.

Outcome

  • Search terms grounded in how people think
  • Clearer, more human icon names
  • Language aligned with mental models

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